Sales tips and advice on how to target new-to-cruise customers were on the agenda at Clia’s first-ever Ireland Cruise Conference on Wednesday.

Delegates at the event, at the Red Cow Moran Hotel in Dublin, heard talks from biologist and TV presenter Patrick Ayree and Tony Roberts, Princess Cruises vice president UK and Europe and Clia UK and Ireland chairman.

Delegates also met cruise lines face-to-face at a trade fair.

Clia UK & Ireland director Andy Harmer presented the trade association’s first new-to-cruise guide.

He said: “It is a very exciting time for the Irish cruise market, with more Irish travellers choosing to cruise than ever before and we couldn’t be happier with the response we received from delegates yesterday.

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“As more Irish holidaymakers are realising the value and benefits a cruise holiday offers, it’s fantastic to see that the Irish trade are eager to grow their cruise sales.

“We’re thrilled to see agents support the industry by getting involved in events such as the Ireland Cruise Conference and we look forward to working closer with the Irish trade next year and beyond.”