Celebrity Cruises is rolling out new online tools and initiatives for trade partners to celebrate Pride.
The cruise line’s Virtual Pride at Sea includes enhancements to its agent hub Celebrity Central, including more LGBTQ+ brand and marketing resources such as flyers, images and video assets.
A range of LGBTQ+ friendly itinerary recommendations for 2021 have been prepared in a social media-ready format.
A dedicated diversity and inclusion training course is also available on Celebrity Passport to refresh agents on the diversity of Celebrity’s guests and crew.
The virtual events have been launched in the week that would’ve seen Celebrity Cruises hsot its fourth annual Pride at Sea party across its entire fleet, with the flagship party on board new vessel Celebrity Apex.
A video capturing throwback moments from previous celebrations on land and at sea, including on Celebrity Edge last year, has also been produced.
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