Verdant Leisure acquires two holiday parks in Devon

Holiday park operator Verdant Leisure has acquired Golden Coast Holiday Village and Cleavewood Park in north Devon as part of the firm’s growth strategy.

Accommodation in Verdant’s portfolio is available for travel agents to book via Hoseasons.

The purchase was made just before Christmas and brings Verdant Leisure’s total to 12 parks.

It marks the first acquisition since the company was taken over by Pears Partnership Capital in September 2021 and the parks are Verdant’s first in southern England.

A statement from Verdant said: “This deal will continue the company’s growth strategy to create a strong national group with significant scale, and Verdant Leisure remains keen to add further parks to the group in 2022.”

Graham Hodgson, chief executive of Verdant, said: “We are excited to expand our portfolio into southern England and consolidate our status as an operator of choice in the UK holiday market.

“Golden Coast and Cleavewood will bring a further 342 holiday accommodation units and 83 touring pitches to the wider group.

“We have further investment in the parks planned which will roll out over the next few years.”

Mark Harper, operating partner at Pears Partnership Capital, added: “This acquisition provides scale for national expansion during an exciting time for the UK caravan park sector.

“We are committed to long-term investment to help Verdant further raise the bar in terms of standards and service across its parks and deliver strategic acquisitions to grow the group.”

More: Holiday park operator seeks year-round opening to meet staycation demand

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