Gordon Nardini has been appointed chief marketing officer at Ambassador Cruise Line after initially joining on a consultancy basis in April.
Nardini will report to chief executive Christian Verhounig and joins the executive leadership team.
He has more than 20 year’s experience as a sales and marketing consultant and has previously worked for travel brands including Amadeus, Carlson Wagonlit Travel and Travelport.
He said: “To have been involved in the development of the brand for the first post-pandemic cruise line to launch in the UK has been a huge privilege.
“The commitment and agility offered by the broader team and our agencies has contributed to the remarkable success of the launch.
“I accepted the role with confidence as we set sail for our inaugural season in April 2022 and are poised to expand the fleet beyond our first ship Ambience, further delivering premium value cruises at an affordable price. I look forward to an exciting future at Ambassador.”
Verhounig added: “Gordon’s fundamental involvement in creating and building our brand, and the behind-the-scenes set up, has contributed to what Ambassador Cruise Line is today and the warm welcome the cruise line has received from the travel industry and travellers alike.
“We are delighted he is now a full-time member of the executive leadership team.”