There’s been a boom in travellers wanting to explore the world alone, but how is the cruise industry responding to this rise?
Click here to download and save as a PDF
Dangerous, daunting and ever so slightly strange… solo travel was once considered the preserve of young, often male, hostel-hopping backpackers on a budget. Not anymore.
Fast-forward to 2025, and more people of all ages, genders and backgrounds are opting to strike out solo – with many choosing a cruise over a land-based break.
Make no mistake: a recent survey of more than 8,000 customers by online travel agencies Cruise.co.uk and Seascanner found that independent travellers now make up 5% of the cruise market.
Tony Andrews, managing director of Cruise.co.uk, says: “We’re seeing more solo travellers embracing the cruise experience, and it’s clear that affordability and the destinations visited are key drivers for this market.”
You have viewed both of your 2 free articles this month as an unregistered user
To continue reading free of charge, please
If you have registered previously, please complete your details to login: