First Choice adds Croatia for 2004

FIRST Choice has introduced Croatia as a new destination for summer 2004 and increased its focus on the family and upmarket adult sectors.

The operator has launched six hotels in Dubrovnik in its Summer Sun 2004 first-edition brochure, out on May 1. Already Thomson has a programme to Croatia, while Cosmos began operating to the country this summer.

Meanwhile, First Choice is also introducing two new dedicated brochures – First Choice Families with all family product in one programme, and Premier Choice, focused mainly on upmarket and adult properties.