Hurtigruten offers agent cruise prize in regional flights push

A chance to win a 12-day cruise for two on all bookings made by April 28 is being offered in a limited time Hurtigruten UK agent incentive. 

The initiative aims to boost bookings on charter flights from regional airports as well as empowering agents to capitalise on the upcoming Northern Lights season.

Every booking made on Norwegian Coastal Express-Northern Lights cruises – with direct flights from specified UK airports – will be entered into a prize draw. 

One agent will win a cruise for two on a charter flight of their choice, including a 12-day full-board cruise in an outside cabin with all standard inclusions.

Agents will also receive an increased Hurtigruten Rewards value of £50 (500 points) for every booking made on eligible sailings. These points can be redeemed for lifestyle vouchers at numerous UK retailers.

The line is promoting flights from Bournemouth, Bristol, East Midlands, Newcastle, Norwich and Manchester airports to join cruises.

Head of sales James Howlett said: "We deeply value our UK-based agent partners and recognise their crucial role in helping travellers discover the wonders of the Northern Lights. 

"This incentive is our way of showing appreciation and providing them with the tools and rewards they need to succeed. 

“With increased rewards points and the chance to win a fantastic cruise, we’re confident that this programme will drive bookings and help more travellers experience the magic of the Arctic with convenient and competitively priced direct flights from their local airport."