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Trade-only operator links with technology specialist to offer agents direct API website connectivity
Major Travel’s package holidays can be sold as live, online-bookable products through Travelgenix-powered websites following a partnership between the trade-only tour operator and the technology company.
The integration means Travelgenix clients – travel agents, homeworkers and operators using the company’s technology and websites – now have direct access to Major Travel’s portfolio of Atol-bonded packages via API connectivity.
Agents and operators can then sell Major Travel’s holidays directly via their own sites alongside other supplier content.
Rute Magalhaes, Major Travel head of commercial, said: “We are delighted to partner with Travelgenix and make our package holiday portfolio available through their growing network of travel businesses.
“This integration creates exciting opportunities for agents and tour operators looking to expand their online offering. By combining Major Travel’s extensive package holiday programme with Travelgenix’s booking technology, travel businesses can provide customers with greater choice and a seamless online booking experience.”
Travelgenix said the partnership formed part of its commitment to help travel businesses compete more effectively online through expanded supplier connectivity and access a broader range of bookable travel content.
The move follows continued growth for Travelgenix, which now supports more than 400 firms across the UK travel industry. It offers online bookable websites, booking technology, and digital and AI solutions for the trade.
Andy Speight, chief executive of Travelgenix, said: “The way consumers buy travel has changed dramatically. Customers expect to be able to search, compare and book holidays online at any time of day, and travel businesses need the technology and product range to meet those expectations.
“We’re delighted to bring Major Travel’s package holiday portfolio to the Travelgenix platform. More importantly, this partnership gives our clients access to even more live, bookable product and creates additional opportunities to generate enquiries and bookings online.”
He added: “Our focus has always been on helping travel businesses compete with larger online brands. Expanding supplier connectivity is a key part of that strategy, and we’re proud to be the first website platform to make Major Travel package holidays available in this way.”
Major Travel offers package holidays to a worldwide range of destinations, including the US, the Caribbean, Europe, Thailand, the Maldives and the Middle East.
For Major Travel’s existing agency partners, API access is available via the operator’s commercial team. New agencies can register directly with Major Travel before activating the integration through their Travelgenix website.