Palladium Hotel Group sets up agent rewards scheme 

A rewards scheme for travel agents has been established by Palladium Hotel Group.

Palladium PRO provides agents, wedding planners and meeting and event organisers with points and advantages they can use for individual stays, among other benefits. 

It also includes educational materials aimed to help the sales process.

Agents will receive points for nights booked, events, and weddings at all of the Spanish hotel management company’s properties and brands.

Points can be redeemed in gift cards or in hotel nights, transferring points to Palladium Rewards, where Palladium Hotel Group will double the value. 

Agents receive special rates and additional discounts through Palladium Rewards, including up to 50% off at any property with the Travel Agent Rate.

Members of the rewards programme can earn points through their participation on the platform, incentivising continuous engagement and the newly revamped online Palladium Academy training system.  

Corporate loyalty programme director Cristian Caballero said: “Palladium PRO is a testament to Palladium Hotel Group’s commitment to fostering strong relationships with tourism professionals.

“The programme is designed to recognise and reward the valuable contributions of those partners who play a critical role in promoting and supporting Palladium Hotel Group and its portfolio brands.”