Perfect Getaways aims to doubles sales made through Chester FC

Perfect Getaways has renewed its partnership with Chester FC and aims to double the sales figure achieved last season through the deal.

The Merseyside agency became the National League North side’s ‘official holiday provider’ last year to offer supporters discounts and deals via the ‘Chester FC Holiday Discount’ Facebook page.

The group, which has nearly 400 followers, was responsible for sales of about £150,000 last year, but Perfect Getaways managing director Nicola Palmer hopes for considerable growth.

“I think there’s the potential for a lot more [in sales],” she said. “I think we could possibly try to double it this year.”

The partnership, which includes a pitchside Perfect Getaways banner, has produced a variety of bookings, from Jet2holidays and easyJet holidays package trips to safaris, cruises and escorted tours.

The Facebook page is managed by the agency’s partnerships manager Suzy Young and senior partnerships consultant Gemma Cattermole.

Young said: “We have been overwhelmed with the support we have received from Chester FC and their loyal supporters over the last 12 months and we are absolutely delighted to be continuing the partnership.

“We want to make this accessible to all supporters and will promote for everyone to download the Facebook Discount Group and benefit from our exclusive deals.”

Chester FC general manager Albert Davies said: “I am delighted that Perfect Getaways is continuing as our official holiday partner.

“I’d like to extend a personal thank you to Suzy Young, who has provided our supporters with amazing holiday discount deals over the last 12 months. 

“We hope this partnership continues to flourish and we urge all supporters to support the club and follow the Holiday Discount Group.”

Perfect Getaways is on the verge of opening its 11th shop, and has ambitions to eventually operate 20.