‘Polar powerhouse’ touted with combination of expedition cruise lines

A new brand identity has been unveiled following the combination of expedition cruise companies Polar Latitudes and Albatros Expeditions.

The two companies will operate under the Polar Latitudes Expeditions name, with a new website introduced.

Albatros Expeditions and Polar Latitudes will continue to operate independently during the 2025–26 Antarctic season.

All voyages will then operate under the Polar Latitudes Expeditions brand with the start of the Arctic season next year.

A statement said: "Guests may notice co-branding onboard and select service enhancements, but itineraries and inclusions remain unchanged.”

The new website delivers “seamless booking experiences designed for modern explorers and travel partners alike”.

An expanded collection of itineraries to both Polar Regions is being flagged.

Ocean Victory will join sister ship Ocean Albatros for more expeditions to the north and beyond the Arctic Circle.

“Together, as Polar Latitudes Expeditions, our aim is to become a true Polar powerhouse, offering the most immersive expeditions, on board the most fuel-efficient vessels in the industry, and to keep innovating our Arctic and Antarctic products with a broader range of itineraries, enhanced onboard activities, and deeper destination engagement,” the company said.

Chief executive Patrick Shaw added: “This new chapter goes beyond uniting two companies. It reflects our shared mission to explore responsibly and give back meaningfully. 

“Our long-standing partnerships with Polar communities allow us to support local cultures and conservation efforts, which in turn adds considerable value to the travel experience for our guests. 

“Our commitment to people and the planet will continue to guide every voyage we offer.”