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Riviera Travel has appointed Cheryl Elliott-Edwards as key account manager for the south and southeast, with effect from Tuesday (July 1).
She has more than 25 years of experience in the travel industry, which includes five years as a key account manager at Emirates, as well as running her own travel business.
The escorted tour specialist said her appointment “marks another important step in Riviera Travel’s ongoing investment in its trade team and agent relationships”.
She follows other recent hires such as Danielle Kerton, key account manager Midlands, and Carrie Day, country manager for Ireland.
Vicky Billing, director of trade and partnerships at Riviera Travel, said: “Cheryl will be a great addition to our team, and comes with a wealth of knowledge within the industry.
“Her insights and experience will be instrumental in strengthening our relationships within the trade as we continue to grow.”
Elliott-Edwards said: “I’m really pleased to be joining Riviera Travel…especially at such an exciting time for the business.
“The buzz around the company and its rapid expansion speak volumes, and I’m looking forward to being part of a team that’s clearly going places.
“Riviera’s commitment to delivering great experiences and genuine support for the trade really aligns with everything I care about in this industry.
“I am looking forward to further driving growth through strategic partnerships and playing a part in the company’s continued success and expansion."