SeaDream Yacht Club expands agent visit programme beyond London

SeaDream Yacht Club is hosting almost 100 travel agents from the UK and Ireland on nine yacht visits aboard SeaDream II in the coming weeks.

The trade visits will take place between August 29-September 8 in Glasgow, Belfast, Dublin, Isle of Man, Workington and Fowey.

They mark the first time SeaDream II has sailed in the UK and Ireland and represent SeaDream Yacht Club’s most extensive yacht visit programme in the region to date.

Agents will be able to gain a deeper understanding of the service, atmosphere and yachting experience offered by SeaDream Yacht Club.

The cruise line said the visits will build on the success of SeaDream Yacht Club’s London showcase in 2025 (pictured), which welcomed more than 100 travel advisors aboard over two days.

This year’s programme extends that engagement beyond London, making the SeaDream experience accessible to advisors across a broader range of UK and Irish markets.

James Scott, UK & Ireland sales director, said: “The response from our trade partners has been exceptional, with nearly every visit reaching capacity.

“This is the first time we have delivered a yacht visit programme of this scale across the UK and Ireland, and it reflects how important this market is to us.

“By working closely with our tour operator partners and welcoming advisors aboard SeaDream II, we can give them a genuine feel for the experience and help them bring the world of SeaDream to life for their clients.”

Further initiatives are also planned to support the travel advisor community and increase awareness of the brand.

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