Specialist Holidays Group agent hub goes live
Specialist Holidays Group (SHG) has created a dedicated agent hub in a bid to become more trade friendly.
The hub brings together offers, deals, brand assets, training, and agency incentives together on one online platform.
The SHG brands of American Holidays, Citalia, and Sovereign Luxury Travel each have a dedicated space within the hub.
Agents can source brand-specific updates, current offers and active incentives without switching between sites.
A range of ready-to-use content assets for social media, email marketing and in-store display is available.
The platform was developed in partnership with Travel Marketing Systems (TMS) to make working with SHG brands as easy as possible.
Becky Williams at TMS said: "Our approach makes it quick and easy for agents to share professional, ready-to-use, agent-branded SHG promotions in just a few clicks.
“The hub gives SHG clear visibility of campaign uptake and, with the CMA’s (Competition and Markets Authority) updated consumer rules now in force, every asset generated through SHG’s agent hub includes the right operator disclosures and fee/tax wording where applicable.
“This gives everyone confidence promotions are compliant every time."
SHG head of trade partnerships Jorge Quibell said: “Our focus over the last few months has been to ensure that our much-loved brands are front of mind with our existing and new trade partners – this new agents’ hub does just that’.
“We understand there are huge demands on agents nowadays, and we are very aware that they have to make their time count. That’s why we have concentrated on making the hub practical and useful – and most importantly, as frictionless as possible.
“We chose to work with TMS (Travel Marketing Systems) to develop this site because, like us, they really understand what agents want and need.
“The emphasis has been on making every SHG brand easy and enjoyable to work with and giving agents the tools they need so they can focus on creating and selling great holiday experiences for their customers.
“The interface is simple and clear so users can find what they need quickly and deliver accurate and engaging information for clients.”
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