Travel 4 begins £60,000 campaign

 

 

 

 

 

 

 

 

 

 

 

Journal: TWUK	Section:
Title:	Issue Date: 14/08/00
Author:	Page Number: 20
Copyright: Other

 

 

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Travel 4 begins £60,000 campaign

LONG-haul operator Travel 4 has launched a £60,000 window-display campaign aimed at boosting awareness of Canada and Alaska. More than 2,000 agents will take part in the nine-month promotion, which is co-sponsored by Air Canada, Avis, Alaska Airlines, Collette Tours and regional Canadian boards. Promoting the new campaign are Travel 4 product manager Allyson Smith and managing director Roy Graves.