travel deals direct launches on new telewest network

TELEVISION-based agency Travel Deals Direct has widened its distribution network and launched on the interactive Telewest Active Digital network.

The new service will allow subscribers to Telewest’s service to select a holiday from the comfort of their armchair while watching television. The user can then chose what footage is fed to their television so they can make a close study of the accommodation, swimming pools and other resort highlights before deciding whether to make a booking.

Customers can browse over 150 breaks including long and short-haul breaks from operators including JMC, Airtours, British Airways Holidays and Virgin Holidays.