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Travelpack has promoted director Vishal Patel to chief executive as the tour operator eyes “rapid, sustainable expansion”.
Patel, who takes control of the “full strategic direction of the business”, will prioritise investment in technology and strengthening global trade partnerships.
He said: “It’s an incredible honour to step into the role of CEO at such a pivotal moment in Travelpack’s journey.
“Our recent growth is a direct result of our relentless focus on trade partnerships, exceptional product breadth and operational reliability.
“Looking forward, our focus is on rapid, sustainable expansion.
“We are making major investments in AI and cutting-edge digital technology to equip our travel agent partners with the fastest, most intelligent packaging tools in the market.
“Combined with expanding our global product footprint and deepening our key supplier relationships, we are positioning Travelpack for a bold new era of growth.”
Ashok Patel will continue as chairman of the company, founded in 1981, while offering “ongoing strategic oversight”.
He said: “Vishal’s vision, commercial acumen and deep dedication to Travelpack have been the driving forces behind our recent trajectory.
“His promotion to CEO is a natural evolution that reflects total confidence in his ability to steer our continued expansion.
“Under his leadership,Travelpack will continue to scale ambitious new heights while remaining fiercely committed to the trade-first values that have defined our success for over four decades.”