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A THIRD of TUI UK’s sales will be dynamically packaged by 2007, according to predictions by managing director Peter Rothwell.
He said the proportion would increase from the current level of 10% as operators adapt to the changing demands of the market for more flexibility in flights and accommodation.
Speaking at a German travel trade conference in Cologne, Rothwell explained his growth plans for the UK to a German audience and said "not all” of its 850 shops would survive the next five years, but remaining shops would be a "viable service model for the customer”.
He also said he plans to increase UK retail productivity to the levels of its Scandinavian operations by getting agents to take on call-centre duties.
At the end of last month TUI announced widespread restructure plans, including cutting 800 jobs from all parts of the business.