SPL Villas will join Tipto as a supplier member from September 1.
The villa specialist offers four and five-star Atol-protected holidays, including villas, flights, car hire and attraction tickets, across the Mediterranean and Florida.
As a member of the travel trade marketing body, SPL Villas plans to “bolster its presence across the UK and Ireland”, participate in its ’face2face’ networking events and deliver training to agents about its offering.
Anne Clays, trade and business partnerships manager at SPL Villas, said: “As a small team on the road, this is a fantastic opportunity for us to connect with loyal agents across the UK and build strong relationships during the events.
“It also gives us the chance to educate agents on the specialist services we offer and how we can support them.”
She added: “Tipto is well known in the travel industry for its outstanding reputation and commitment to high-quality agent training, and we’re thrilled to be a part of it, and share our passion for villa holidays.
“Sarah Gill and I are very much ready to hit the ground running and look forward to meeting lots of new agents very soon.”
Tipto chairman Vishal Patel added: “We are delighted to welcome SPL Villas into the Tipto portfolio for our 27th year.
“As a new supplier member, SPL Villas and its team bring a new specialist sector to our strong supplier line-up, and this can only ever be beneficial to our agent community.
“I have no doubt that Tipto’s popular face2face event set up and proven track record will aid SPL Villas in its quest to build meaningful and lasting agent relationships via educational opportunities.”