Travelgenix unveils automated AI-powered marketing tool

Travel technology provider Travelgenix has introduced Luna Automated Marketing, described as “a revolutionary AI-driven marketing co-pilot designed exclusively for travel companies”.

Aimed at travel agents and tour operators “of all sizes”, it helps firms to juggle posting schedules, content creation and strategy.

Using advanced AI, it analyses a firm’s website, explores its existing content and adapts to its unique brand voice “so that every piece of output feels authentic and consistent”.

Luna also reviews competitors and the wider market “to uncover opportunities and ensure...content stands out in a crowded space”.

The tool can create a content plan tailored to the travel firm’s goals then it produces regular, fresh material for social media channels and blogs.  

Andy Speight, Travelgenix chief executive, said: “Marketing isn’t optional. It is the key to making your travel business great.

“With Luna Automated Marketing, companies gain an AI-powered strategist that delivers quality, saves time and ensures consistent growth.”

Travelgenix said the launch marks a “groundbreaking” moment for the travel industry, as travel businesses of every size can, for the first time, access intelligent, automated marketing “that combines strategy, creativity and consistency in one platform”.

Initially launching to Travelgenix clients, Luna will be rolled out to external businesses in the coming months.