Six sides to Nassau & Paradise Island agents can sell to clients

Nassau & Paradise Island’s blissful beaches are often the first thing clients think of, whether it’s just an afternoon kicking back on the sand or a full week of relaxation. With over 300 days of sunshine each year, clients will see them looking their best. On Nassau, there’s the flour-white sands of secluded Jaws and Cave beaches, which seem as if they’ve been torn straight from social media, while Cable and Junkanoo beaches pair their dreamy shores with a lively local atmosphere.

 

Across Nassau Harbour, Paradise Island isn’t short of fine, sandy stretches either. Cabbage Beach boasts two miles of pristine sand, Paradise Beach is a haven for watersports enthusiasts and Arawak Beach is arguably the island’s best-kept secret. It’s no wonder astronaut Chris Hadfield said that, from space, he thought The Bahamas was the prettiest place on Earth.

 

2. Its history and culture run deep

 

Unlike its creamy beaches, Nassau & Paradise Island’s history is more colourful. Ever since Christopher Columbus landed there in 1492, it’s been shaped by civil wars, pirates, prohibition and freed slaves, before independence from the United Kingdom in 1973. Clues to its past still remain for clients to discover, including its historical forts (hill-perched Fort Charlotte being its largest) and heritage buildings such as Christ Church Cathedral, Government House (home of The Bahamas’ Governor General) and the Queen’s Staircase.

 

Present-day culture in Nassau & Paradise Island certainly moves to its own rhythm, with music and dance a key part of local life. Time their trip around the festive season and clients can witness it at its most vibrant during Junkanoo, The Bahamas’ national cultural festival. Held each year on both Boxing Day and New Year’s Day, clients can expect vivid street parades of music, dance and colourful-costumed locals whose performances tell stories of different parts of Bahamian heritage. 

 

3. There are plenty of activities to get stuck into

 

Nassau & Paradise Island is packed with activities for clients. On land, there’s forts, championship golf courses and the chance to try Bahamian rum on a tour of John Watling’s Distillery. Clients can also enjoy retail therapy among its boutiques and shopping galleries, before getting a taste of Nassau & Paradise Island’s vibrant nightlife in its bars and nightclubs. Or, if they’re feeling lucky, head to the resort casinos at Baha Mar and Atlantis Paradise Island.

 

Offshore, kaleidoscopic reefs lie off Nassau & Paradise Island’s coast, with excellent snorkelling at Cable Beach, Blue Lagoon Island and Rose Island. The Coral Reef Sculpture Garden – complete with the 2025 addition Lady of Coral – near Clifton Heritage National Park is one of The Bahamas’ most unusual underwater treasures. Above the water, watersports include stand-up paddleboarding and kayaking. Families will also have plenty of fun, thanks to the water parks at Baha Mar, Margaritaville and Atlantis Bahamas.

 

4. Embrace its creativity

 

 

One of the best ways for clients to explore Bahamian heritage is through its thriving creative scene. They can witness local talent on display at the National Art Gallery of The Bahamas and Doongalik Studios, while vivid murals stripe Nassau’s streets. Craft markets and The Bahamas Craft Centre in Nassau offer clients an opportunity to take their own authentic slice of Nassau & Paradise Island home with them.

 

Nassau & Paradise Island also loves to celebrate its creative side through a wide variety of festivals, such as the FUZE Caribbean Art Fair (November-December) and the Bahamas International Film Festival (December). Clients can get closer to understanding the Bahamian love of art too by joining the regular Atlantis Marina Village Art Walks or taking part in a class with Art Uncork’d Bahamas.

 

1.   5. Get a taste for its culinary scene

 

 

It may fly under the radar, but Nassau & Paradise Island boasts a world-class food scene. Clients can get a flavour of this from their sofas by watching Ainsley’s Taste of The Bahamas with Ainsley Harriott on ITV, released this year. Speaking of culinary royalty, Nassau & Paradise Island has no less than nine celebrity chef-fronted restaurants, including Fish by José Andrés at Atlantis Paradise Island and Dune by Jean-Georges Vongerichten at The Ocean Club.

 

Authentic foodie experiences are aplenty too; clients can make a classic Bahamian dish at the Graycliff Culinary Academy or in the kitchen at the Baha Mar Resort (where Ainsley stayed). If clients go in March, they can visit the annual Nassau Wine & Food Festival at Atlantis Bahamas, where they’ll see live cooking events, try delicious food and wines, and hear from some of the world’s most-renowned chefs and master sommeliers. Or, later in the year, clients can attend the Baha Mar Culinary and Arts Festival, offering a wide array of intimate masterclasses, interactive experiences and bespoke tasting events lead by world-renowned chefs.

 

6. Luxury resorts are aplenty

 

 

If you’ve got affluent clients, then Nassau & Paradise Island very much positions itself as somewhere for luxury travellers. This is showcased by the selection of luxury resorts clients have to pick from, whether it’s the family-friendly Atlantis Paradise Island with its vast water park, world’s largest open-air aquarium and entertainment on tap, or all-suite The Cove at Atlantis Nassau with its adult-only pool. The Goldwynn Resort and SLS Baha Mar have prime locations on the silky sands of Cable Beach, while The Ocean Club brings the Four Seasons brand of luxury to Paradise Island.

 

There is so much choice, you’re bound to find somewhere to suit your clients’ needs. Other resorts at Nassau & Paradise Island include Grand Hyatt Baha Mar, Rosewood Bahamas, Sandals Royal Bahamian, Margaritaville Beach Resort and The Reef at Atlantis.