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TTC Tour Brands has partnered with travel technology specialist TProfile, to deliver a “richer, faster and more efficient” booking experience for travel agents.
This integration brings TTC Tour Brands’ full portfolio – Trafalgar, Contiki, Insight Vacations, Luxury Gold, and Costsaver – into TProfile’s customer experience platform, enabling agents to create customised, content-rich quotes in less than a minute.
The technology allows agents to package itineraries with high-quality images, engaging video, and tailored day-by-day breakdowns, helping them showcase tours in a “more experiential way and inspire travellers to book”.
TProfile’s platform combines quoting, CRM, booking and documentation services into one streamlined system.
In 2024, the platform processed more than £8 billion in travel quotes for more than 100 travel brands.
Bhav Taylor, chief sales officer at TProfile, said: “Through our collaboration with TTC brands, we have successfully integrated more than 12 tour operators from the Atas membership.
“To consistently improve tours for all partners, we have customised each quote layout to accommodate unique rich content and accurately reflect their essential selling features, which subsequently enhances the user experience for our agent and operator partners, allowing them to present and sell tours in a more experiential manner. It’s not a one-size-fits-all approach.
“The touring sector has massive growth potential, and we’re excited to keep working with Atas and their members to contribute our share.
“With that scale and growth in mind, we continuously listen to feedback from agents and operators, and there was a clear demand for TTC brands to be added to our portfolio."
Kelly Jackson, EMEA managing director at TTC Tour Brands, added: “Our goal is to make it as simple and effective as possible for our trade partners to sell our tours with confidence.
“TProfile’s innovative technology empowers agents to deliver immersive, high-impact quotes that bring the experience to life – and ultimately help close bookings faster.”