Specialist travel agency to be set up by The Cruise Globe app

A cruise app involving Emma Cruises influencer Emma Le Teace is opening a specialist travel agency.

The Cruise Globe is seeking to recruit two “exceptional individuals” to serve as founding heads of agency in the UK and US.

The full service digital cruise agency plans to be run under the Global Travel Collection (GTC) umbrella as part of the Internova Travel Group.

The Cruise Globe was co-founded by Matthew Jones, Will Ellison and Le Teace, who has over 425,000 YouTube subscribers and more than 10 million monthly views.

“That audience - passionate, highly engaged cruisers who already trust the brand - forms the foundation of the new agency’s commercial proposition,” a statement said.

“The Cruise Globe agency will convert that community into personalised, expert cruise bookings, backed by the full infrastructure and preferred partner programmes of Global Travel Collection.”

The Cruise Globe app has grown to more than 135,000 users who have collectively logged 750,000 voyages since being established in February 2025.

Using satellite tracking data, the app allows cruisers to map their entire cruise history, follow live ship movements in 3D, and explore the exact routes and statistics of every voyage they have taken.

By joining Global Travel Collection as an independent contractor agency, The Cruise Globe gains access to GTC’s global infrastructure, preferred partner programmes and industry relationships, while continuing to operate independently.

Jones, chief executive of The Cruise Globe, said: "The Cruise Globe is something genuinely new in the cruise industry - an app that has become the digital home for over 135,000 cruisers around the world, co-founded by one of the most trusted voices in cruise.

“Joining the GTC network gives us the infrastructure and relationships to turn that community into an agency unlike anything that has existed before.

“The opportunity we are offering our founding advisors is extraordinary - and we are looking for the best people in the market to build it with us."

Global Travel Collection president Angie Licea added: “Cruising continues to be one of the most dynamic and fast-growing segments of the travel industry, and GTC is committed to strengthening our leadership in this space.

“The Cruise Globe brings a compelling combination of innovation, deep cruise expertise and a highly engaged global audience of cruisers.

“By welcoming them into the GTC community as an independent agency partner, we are expanding cruise engagement across our network while creating greater opportunities for collaboration with cruise line partners and delivering more value for advisors and clients alike.”