Carnival Cruise Line will feature in the opening episode of the new season of Cruising with Susan Calman.
Airing on Channel 5 tonight (Friday), the episode will follow Calman on a four-day Baja Mexico sailing on Carnival Radiance.
The ship’s captain and cruise director feature in the episode, where Calman will experience the “quintessential fun guests enjoy aboard a Carnival Cruise Line ship”, the line said, as she completes a scavenger hunt, plays basketball and tackles a giant water slide.
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Iain Baillie, vice-president international sales, said he hopes UK agents will “leverage” the increased exposure of Carnival Radiance by boosting sales.
“We’re thrilled to feature Carnival in the season debut of Cruising with Susan Calman,” he said.
“This unique showcase of Carnival Radiance during a Baja Mexico sailing will elevate brand awareness in the UK.
“We anticipate increased interest and hope travel agents can leverage this opportunity to capitalise on the heightened attention.”