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Coach tour operator Gold Crest Holidays has announced on its website that it has ceased trading.
The message says: “After more than 30 years of creating unforgettable holidays, we are deeply saddened to announce that Gold Crest Holidays has ceased trading with immediate effect and has taken steps to enter voluntary liquidation.
“This difficult decision follows the severe impact of the Covid-19 pandemic, strategic changes in key partner arrangements that adversely affected our business, and a challenging trading environment with significantly rising costs.”
The statement from the company based in Ilkley, West Yorkshire, adds: “We are immensely grateful to our loyal customers, travel agents, suppliers, and dedicated staff for your support over the years. We are truly sorry we can no longer continue.”
It said all future departures have been cancelled and Abta will handle refunds and assistance.
Customers with outstanding bookings are advised to contact Abta with their booking reference and proof of payment ready.
Creditors and suppliers are asked to contact Xeinadin Corporate Recovery Limited for claims information.
The statement from the directors concludes: “We apologise for any disappointment or inconvenience caused. Abta will provide clear support to affected customers.
“Thank you for the wonderful memories.”
A statement for customers on Abta’s website reads: “We are sorry to inform you that Gold Crest Holidays Ltd, also trading as Advent, Advent Tours and Overseas Dream Weddings ceased trading on 23 January 2026 and we are now treating this company as a financial failure.
“We regret that all future packages have been cancelled. If you are holding tickets for certain events these may still be valid and you can contact the event organisers to check this. You will however have to make alternative travel and accommodation arrangements.
“If you have booked travel arrangements with Gold Crest Holidays Ltd, you should follow the advice set out below.
“Customers who booked through a travel agent, should contact their agent before following the guidance below. Your travel agent will need to provide some information to us to assist with your claim.
“Customers who booked and paid Gold Crest Holidays by credit card should download a credit card referral letter and send to their credit card issuer for a refund.
“Customers who paid by any other means will need to submit a claim for a refund to Abta by visiting the Abta claims portal.”
An Abta spokesperson said the association has requested contact details for the forward bookings but it does not yet know how many clients are affected.