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MSC Cruises will broadcast the 2026 Fifa World Cup across its entire fleet.
All 104 matches taking place in the US, Mexico and Canada between June 11 and July 19 will be aired live on the ships.
The matches will be available to watch in sports and casino bars, poolside LED screens and designated lounges and theatres on board.
There will also be a programme of themed activities for all ages during the tournament.
Norwegian Cruise Line and Carnival brands announced in recent months they had also secured rights to broadcast the World Cup matches across their respective fleets.