Attraction World appoints Top Villas as a preferred partner

Top Villas has revealed it has been appointed by Attraction World as a preferred partner, opening up a wider range of destinations offered to the trade.

The two brands, which had already worked closely in the US, are set to deepen their partnership in the country, starting in Nashville, with expansion in Europe to take place too.

The companies will also collaborate on marketing and destination training, and Top Villas is currently supporting Attraction World’s roadshow.

Top Villas general manager Ed Frampton-Fell: “Our relationship with Attraction World has always been strong and with both brands expanding, now is the moment to take it up a gear.”

Nicky Yates, national retail engagement manager at Attraction World, said: “Attraction World prides itself on delivering the very best in global attractions and experiences, and Top Villas is the ideal accommodation partner to match that standard.

“This collaboration lets the UK trade package world-class villas with once-in-a-lifetime experiences, from Orlando to our expanding destinations like Nashville, as well as across Europe.”

As part of the expanded partnership, agents attending the Attraction World roadshow will have the chance to win a one-week stay in Orlando via Top Villas.