Rugby star Jason Robinson has teamed up with Flexi Reps to promote his family sporting academy to hotels, tour operators, resorts and cruise lines.
Called JR Sports Stars, the academy is run by World Cup winner Robinson and ex-Sheffield Wednesday and Mansfield Town player, Martin Turner.
Flexi Reps has been appointed to “open those travel sector doors” for them.
Craig Davidson, Flexi Reps’ managing director, said :“This is something new and really exciting. We will be sharing news soon on our first hotels and cruise lines to offer the sports academy and I can’t wait to see the kids really get the most of this unique experience.”
JR Sports Stars already runs a UK schools programme for children between five and 15, with a team of professional sports coaches and instructors.
Robinson said: “It’s all about families, where parents get to kick back and enjoy a relaxing time in glorious sunshine while the kids take part in an unforgettable multi-sports and premier rugby coaching experience interacting with professionals, ex-professionals and top coaches.”
Established in August 2020, Flexi Reps offers temporary field sales managers and resources for the leisure, travel and hospitality sector.