Cunard is discounting cruises by up to £200 on selected departures this year and in 2024.
The sale runs from today (Wednesday) until May 2, including new ship Queen Anne.
The promotion includes 2024 world voyages and Queen Mary 2 transatlantic sailings, Mediterranean fly-cruises and European sailings to Scandinavia and the Norwegian fjords.
UK sales director Tom Mahoney said: “We are excited to be providing agents with great offers for their customers, and to encourage more new-to-cruisers as well as loyal Cunarders to travel the world with us.
“We are devoted to helping our guests connect with the places they’ve always dreamed of seeing and these unmissable savings can make those dreams feel one step closer.
“We’re always looking at ways to support our network, so we’d encourage agents to check in with Shine Rewards Club for all the latest news, offers and competitions.”