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TIPTO ditches training sessions in favour of self-study strategy




































Journal: TWUKSection:
Title: Issue Date: 19/06/00
Author: Page Number: 6
Copyright: Other











Operational re-think




TIPTO ditches training sessions in favour of self-study strategy




Report by STEVEJONES

THE Truly Independent Professional Travel Organisation has scrapped its agent training sessions following a poor response from retailers.


It will now produce self-study training packs and incorporate training into the TIPTO roadshows held across the country.


The re-think came as all member operators gave their backing to TIPTO and signed for a second year of promotional work with agents.


The £25,000 annual fee – which funds the organisation – has been increased by 1%.


TIPTO chairman John Harding admitted the training sessions needed refining.


“One of the problems with the tour operators was getting agents to attend the training sessions,” he said. “Independent agents are under pressure from issues such as staffing levels and it’s hard for them to get out of the office.


“Each session had an average of about 25 agents, sometimes we did struggle to get the required numbers. It’s an industry-wide problem, not particular to TIPTO. For that reason we are fine-tuning the format.”


He said the roadshows would dedicate more time to training and course packs would also be introduced.


Harding said the low turnover of staff at Network – the marketing company which promotes operators’ products to agents – had helped to establish TIPTO.


“Only two of around 60 Network staff have left during the year,” said Harding. “The more people stay, the more knowledgeable they will become.”


“Members showed great faith by investing in a completely new venture but they have recognised the value and strength of working closely with independent agents.”


The organisation now has 26 member operators following the resignation of Turkey specialist Sunquest and Festival Cruises.


Sunquest was acquired by First Choice, making it ineligible for TIPTO, while Festival is reviewing its marketing activities after merging with P&O Cruises.


Harding: said he was delighted all members are supporting TIPTO for a second year



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