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Abta launches Brexit radio ads telling public it can ‘book with confidence’

Abta is to launch an advertising campaign reassuring the public it can book holidays with confidence whatever the outcome over Brexit.

The association will run ads on Heart and Classic radio stations and on Facebook for ten days from yesterday (Sunday).

The European Parliament last week voted in support of UK airlines still being able to fly to and from the UK to EU countries in the event of a no-deal Brexit.

They will also be able to make stops in European Union countries and fly over EU airspace.

MPs voted last Thursday to ask the EU to push the date of Brexit back from March 29 to June 30 if the Commons approves a deal by Wednesday.

Industry analyst GfK reported a second successive week of positive trading ahead of the vote.

Abta said it is continuing to work “very closely” with the government to highlight issues that still need to be addressed.

Last week it met with the Department of Transport and coach operators and next week the association said it would be speaking to officials in Brussels.

A new toolkit from the Foreign Office has been included in Abta’s Brexit guidance section.

In his latest blog post, Abta chief executive Mark Tanzer wrote: “There still isn’t any certainty as to what will happen with Brexit, so travel businesses need to continue to prepare for any eventuality – including a no-deal scenario.

“It’s also important we all continue to make customers aware of any actions they may need to take such as renewing passports and applying for international driving permits, if relevant. Abta has advice and materials to help members do this, including information on passports, which we know is a common question from customers.”

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