Celebrity Cruises has unveiled its next Celebrity Moments campaign, giving agents the chance to win a share of £25,000.
Agents who book sailings between June 1 and July 31 must log the sale on the Celebrity Rewards portal by August 7, when they will automatically be entered into the draw to win one of 100 cash prizes of £250. The winners will be announced in August.
Additionally, agents will earn £20 for every booking they make in balcony rooms and above.
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Celebrity Cruises is also launching spot prizes to incentivise agents. Each week in June, an agent who has booked a European cruise will win a Peloton bike with a year’s subscription.
In an interview with Travel Weekly, head of sales for parent company Royal Caribbean Group Nicola McNeish said: “Trade is critical to the success of everything we do and this is our way of saying thank you for all it does to support us.
“Our Celebrity Moments campaigns are well-known and loved by our agents as everyone gets a fighting chance of winning.”
She added: “To celebrate our partnership with Peloton, we’ll give away four bikes with year subscriptions, each worth £2,000.”