Former Kuoni partner area sales manager Lucy Barton has joined Classic Collection Holidays.
She becomes regional sales manager for London, Home Counties, East Anglia and Essex, joining from Lusso Travel.
Barton begins her role at the Worthing-based operator this month representing worldwide luxury brand Classic Collection and trade-only brand Classic Package Holidays.
She will work with new and existing trade partners, identify new sales opportunities, and support agents with training, events, conferences and fam trips.
Agency sales and marketing director Si Morris-Green said: “We’re delighted to welcome Lucy as the latest recruit to the Classic’s agency sales team. She’ll be a fantastic addition to the team which now numbers 14.
“Lucy brings with her a wealth of experience in the luxury travel sector and excellent trade contacts.”
Barton added: “It’s a really exciting time for both of Classic’s trade-focussed brands and I am looking forward to help drive business and to build relationships with our agent partners”