Tui tour guides in Rhodes have switched to pedal power as part of the company’s drive to be more sustainable.
The pilot cycling project is part of Co-Lab, which sees Tui work with the governments of the South Aegean and Greece to develop greener holidays.
The team of 250 guides are now able to travel between hotels on a fleet of 30 e-bikes and 30 cargo bikes.
The e-bikes are for distances longer than a 40-minute walk, while regular bikes will be available to the team for distances longer than 20 minutes.
The number of cars available will be more than halved, from more than 100 to 60. By 2024, this number will be further reduced.
Sebastian Ebel, Tui Group chief executive, said: “Short journeys by car are thus increasingly a thing of the past.
“Co-Lab Rhodes is the ideal place to launch the pilot project and gain insights.”
The e-bikes pilot project is part of Tui’s sustainability commitment which was outlined earlier this year in its Sustainability Agenda.
It includes plans and targets to enable the positive effects of tourism and reduce the company’s ecological footprint.