Gold Medal and Emirates are targeting 276 travel agents in the north east by giving them the opportunity to earn their own flights to Dubai.
Agents can earn the free flight with the airline by simply booking four passengers to Dubai with Gold Medal. The first 10 agents to book 12 seats to the destination will receive a three-night stay at the Le Meridien Mina Seyahi Beach Resort and Marina.
Gold Medal head of trade relations Lee Marshall said bookings should also be further helped by an additional offer which sees children aged under four flying for free.
He added: “This is a fantastic opportunity for our agent friends in the North to experience Dubai with us. We’re delighted to be working in partnership with our friends at Emirates and jointly we hope to stimulate robust sales growth from Newcastle.”