STA Travel launches business travel brand

STA Travel has created a new proposition to target young business travellers.

STA Travel Business has been set up following a “surge” in younger people taking business trips, according to Harriet Kerr, business development director.

It is the first time the company has directly targeted business travellers, although the company has had a business travel arm for more than 15 years.

Kerr said: “We’ve worked in this sphere behind the scenes for some time, and in recent years we’ve noticed, not only a surge in younger people making business trips, but also a shift in the sorts of travel they’re booking.

“Recent research has shown that 69% of business travellers between 18 and 35 years old will add a leisure element to a business trip, and it’s here that STA Travel can really make a difference.

“Thanks to our global buying power and 35 years’ expertise in the youth travel sector, we’re best placed to advise on the latest must-visit destinations, offer exclusive product, and also source great value prices.”

STA Travel Business offers a full TMC service, online booking tool, account management, detailed management information, exclusive air tickets and finance options.

It also has deals in place with airlines such as Emirates, Virgin Atlantic and Cathy Pacific.

The service will also have products such as the Multiflex Pass which will allow business travellers extra flexibility should their plans change.

Kerr added: “We’re really excited about this new chapter for STA Travel, business travel is a dynamic and fast-paced sector, which we will further add to with the launch of STA Travel Business thanks to our exclusive product, expertise and energy.”

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