Journal: TWUK | Section: |
Title: | Issue Date: 19/06/00 |
Author: | Page Number: 4 |
Copyright: Other |
British European streamlines ticket structure
BRITISH European has streamlined its leisure fare structure on domestic and international routes.Prices start at £28 for a one-way super-saver ticket to all destinations except those operated for Air France.
A standard return leads-in at £149. Other prices range from £59 to £119 depending on type of ticket and restrictions.
Sales and marketing director Jonathan Breedon said the six new ticket types should help agents make bookings more easily.
British European, which changed its name from Jersey European Airways earlier this month, has kept its business fare structure the same, except for adding in a new discounted ticket offering £40 off normal return tickets.
The new leisure fares will make British European more competitive alongside low-cost rivals EasyJet, Ryanair and Go.