| Journal: TWUK | Section: |
| Title: | Issue Date: 23/10/00 |
| Author: | Page Number: 47 |
| Copyright: Other |
Duo launch first trade awards for UK market
NEW Zealand’s national airline and tourism board will stage the country’s first UK-based travel industry awards event, which will be held in London on November 21.
The initiative is aimed at recognising the UK’s most professional, creative and dedicated performers to New Zealand. Tour operators and specialist retailers have been invited to enter for up to seven award categories.
Air New Zealand UK manager Roger Poulton said: “The commitment, energy and enthusiasm that the UK trade continually demonstrates in selling and marketing New Zealand is worthy of formal recognition.”
The award categories include the best solus brochure; best product selection within a brochure; and best new product.
Marketing and promotional efforts are to be covered with three additional awards.
There is also a supreme award for the strongest commitment to selling New Zealand as a holiday destination. The New Zealand awards evening will be held at the London Underwriting Centre in Mincing Lane, in the City.
Selling points: at the launch of the New Zealand’s UK Travel Awards are Barry Eddington, regional manager Tourism New Zealand, left, and Roger Poulton, UKmanager, Air New Zealand