BRITISH Airways head of leisure sales Andrew Swaffield
has been appointed general manager global sales and distribution in
the latest phase of Martin George’s sales and marketing department
shake-up.
Swaffield will be responsible for developing the global sales
strategy and managing relationships with credit card companies,
global distribution systems and travel partners. He reports into
head of global sales and distribution Tiffany Hall, his former UK
and Ireland boss.
New head of UK and Ireland sales David Noyes will recruit
Swaffield’s replacement with an announcement expected next
month.