FORMEREurocamp sales and marketing director Mark Hammerton has set up his own direct-sell tour operation.
He left the company, which has just been rebranded Holidaybreak, seven months ago.
Mark Hammerton Travel will specialise initially in camping and mobile homes in France. Six sites are featured in the operator’s first brochure, valid from May to September.
The company has on board former Eurocamp customer acquisition manager Russell Wheldon and Rod Wheat, who was head of Eurocamp’s country selection camp sites.