PSARA has revamped its cruise information website to appeal to younger users.
New features include downloadable factsheets, interactive graphics and a new search facility. Discover-cruises.co.uk has also been made more colourful and is easier to navigate.
PSA director Bill Gibbons said: “The website has proved to be very popular among holidaymakers looking for general information on cruising. We have also had positive feedback from agents.”
The site has a new Cruise Club section, which gives registered users access to PSA news, as well as updates and offers from cruiseline members of the association.
PSARA’s newly appointed director of business development Andy Harmer said: “Travel agents are investing much more of their time learning about the cruise industry, and its range of booking options, ship styles, destinations and facilities.
“The website will greatly complement the resources available to agents.”