First Choice Holidays has made three acquisitions in a deal that could be worth up to £30.3 million.

The leading travel company has bought the specialist niche businesses of i-to-i (International Projects Limited), iExplore, Inc. and TKJ Pty Ltd trading as
WesternXposure for £16.6m and potential future payments of up to £13/7m dependent on performance.

The three businesses will be included within the Group’s Activity Holidays Sector.

Chief Executive of First Choice Peter Long said: “We have established a leading presence in the adventure travel market, not only in the UK but also internationally.  I am delighted that i-to-i, iExplore and WesternXposure have joined the Group as part of the Activity Holidays Sector.

“We have led the way in consolidating this fragmented growth area and these three businesses give us the opportunity to enter new segments of the market place, broaden our product range, offer exciting growth prospects and wider-scale future development prospects

i-to-i is based in the UK and is a provider of Meaningful Travel experiences, iExplore is a US premium adventure travel internet portal and WesternXposure is an Australian operator of adventure tours in Western Australia and the Northern Territory.