The Elite Travel Group has launched a scheme for members who want to improve their marketing agreements with suppliers.
The Ethos group is the brainchild of Elite Travel Group member Bob Grinsell and has attracted 27 applications from consortium members.
Applicants must meet a number of criteria before they can sign up, however operators and hoteliers who register as partners receive guaranteed brochure racking space, staff training slots, localised consumer PR and joint marketing and advertising campaigns as well as benefiting from a shared pool of knowledge.
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