Holiday deals site Travelzoo has reached one million subscribers in the UK.
The site sends out Top 20 and Newsflash emails to its bank of subscribers, flagging up the best holiday deals on the internet.
These include deals from airlines, tour operators, train companies and cruise lines. Travel agents, including Querty Travel in Woking and Gill’s Cruise Centre in Cardiff, also advertise their deals through the service.
The number of subscribers has increased by 29% or 230,000 new subscribers in the last 12 months.
Clicks to the Travelzoo Top 20 newsletter indicate that subscriber interest has increased. For the first six months of 2008, average weekly clicks were 340,733, up from 243,158 for the first six months of 2007.
A Travelzoo survey has shown that 36% of subscribers say they booked a travel offer featured in the Travelzoo Top 20 newsletter in the year to May 31, 2008, up from 18% when compared to the same survey in 2006.
The survey also revealed that purchases were highly incremental, as 50% of subscribers said that they had not decided on a destination or dates before receiving the Travelzoo Top 20.
Travelzoo Europe managing director Chris Loughlin said: “Travelzoo is able to generate significantly more incremental demand for travel advertisers. As the UK economy has slowed, we have seen subscriber demand for special offers increase.”