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Pure Luxury celebrates 10th birthday with agents

Gallery: Pure Luxury 10th celebrations

Pure Luxury has celebrated its 10th birthday by hosting 17 agents at the Northcote hotel and restaurant in Blackburn.

The luxury operator is celebrating a decade of selling tailor-made luxury holidays with a month’s worth of incentives, rewards and new selling guides for agents.

Top-selling agents were chosen to stay overnight at the Northcote last weekend.

The evening included a champagne reception, three-course Michelin-starred dinner and post-dinner drinks and accommodation.

Deborah Wadhams, product manager for Pure Luxury said: “Luxury travel continues to perform exceptionally well for us with bookings up by 33% year on year.

“Tailor-made twin centre bookings are up by 7% for 2017 to date and as a result, we have added 25% more tailor-made twin centres products to the dedicated Pure Luxury mini brochure landing with agents this month.”

The operator revealed its biggest booking this year was worth £154,000, which was taken in February.

Gallery: Pure Luxury 10th celebrations

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