Midlands Co-op Travel has moved 33 foreign exchange outlets in-house and appointed two regional sales managers.
The move will see foreign exchange revenue for Midlands Co-op grow by 40% and involves the transfer of 41 staff to Midlands Co-op, phased from August to October.
The company now has 71 booths across the Midlands offering a full range of foreign exchange services.
Two new regional sales manager positions have been created to support the growing foreign exchange operation. Tracey Reynolds and Kristen Heighton will be responsible for developing sales and new business opportunities for their geographical regions.
The investment follows the successful roll out of TMX (Travel Money Exchange) online management system across outlets earlier this year.
Midlands Co-op foreign exchange manager David Haywood said: “We have already invested significantly in new technology which has reduced transaction times and allowed us to offer customers a whole range of other enhanced services.
“By bringing the previously outsourced foreign exchange operations in-house we believe that we will be able to offer more integrated travel and foreign exchange services which will deliver better customer service and improved business performance.”
The outlets were previously managed by Eurochange.