Travelbag is expanding its cruise business with the capture of Anna Perrott as head of cruise.
She joins the dnata-owned tailor-made specialist after spells with Flexicruise and Cruise.co.uk.
Her appointment comes as Travelbag reports strong cruise sales for 2018-19.
Perrott said: “With our growing team of cruise experts, we are constantly developing new ways to revolutionise the way in which we sell cruise.
“Drawing on my experience from both the B2B and B2C sides of the cruise industry, I hope to apply my learnings, new ideas and enthusiasm to take Travelbag’s cruise division to new heights.
“Together we will set and reach new targets to bring in the next generation of cruisers.”