Elisha Atkinson

The Saint Lucia Tourism Authority (SLTA) hosted dozens of agents at a series of roadshow events.

Its London stop kickstarted the programme, which will also include visits to Chelmsford, Chester, Manchester and Cambridge.

The events, hosted by Patricica Charlery-Leon, the UK director of The SLTA, are designed to help agents learn what is new in St Lucia, showcasing the authority’s recent branding, new training programme and upcoming festivals.

Agents from Star Travel, SN Travel, Flight Centre and Hays Travel were among the attendees who heard from hotel partners such as Coco-Palm, Anse Chastanet and Jade Mountain, Sugar Beach, Eastwinds, Rendezvous and Calabash Cove.

Pictured are Denise Bent, of Fabulicious Travel, Chrissy Mackenzie-Cooper, of Darrell James Travel, Kristina Baltrusyte, from AMG representing Calabash Cove, Teresa Caiazzo, Star Travel, Prakesh Patel, of Hays Travel and Derek Small, from Flight Centre.

The roadshows will next go to Chester on April 17, Manchester on April 18 and Cambridge on April 19, from 6pm to 9:30pm.