Lastminute.com is to open three major retail outlets in city centres in the UK as part of its new Good Stuff initiative.
Travolution can reveal a major marketing and PR campaign is due to launch shortly to support the opening of the first store in London’s Covent Garden.
Other stories are due to open in Manchester and Birmingham.
Officials told Travel Weekly’s sister title Travolution this week that the stores will not be traditional “travel agencies” but have still refused to give away any details of what the role of the outlets will be.
For more on this go to Travolution or read the Travolution blog.