Five agents will be wined and dined by one of the stars of Celebs Go Dating in a new sales incentive with Celebrity Cruises.

The 100 top selling agents throughout the line’s turn-of-the-year incentive, from now until the end of February, will earn £500 worth of Celebrity Rewards points and a place at a VIP party in April with the five stars.

The show’s receptionist Tom Read Wilson, Celebrity Big Brother’s Callum Best, Made in Chelsea’s Sam Thompson, Shipwrecked’s Sarah-Jane Crawford and Bobby-Cole Norris from TOWIE will then each go on a date with one of the 100 agents.

To launch the campaign, the celebs will visit Celebrity Cruises’ call centre and posting on social media about the campaign.

True to its name, Celebrity is keeping its peaks sales incentive star-studded. Last year, top-selling agents met Love Island contestants.

Celebrity’s head of sales Nicola McNeish said: “Matching the right guest to the perfect cruise is a skill so many of our agent partners score in all the time. This turn-of-year we wanted to celebrate that moment when sparks fly with a special #CelebrityGoesDating campaign packed full of our love for our agent partners.”

Peaks offers include half-price cruises for second guests, free drinks packages and savings of up to £700.